How much does GEO cost?
GEO costs from about US$ 50 to 500 a month for do-it-yourself tools and AI visibility trackers, and from about US$ 2,000 a month for agency services, according to ranges published in June 2025. easyIndex costs US$ 30 per website a month because your own coding agent does the work.
Facts
- Published ranges from June 2025 put DIY GEO tools and AI visibility tracking software at US$ 50 to 500 a month. (Optimising: How much does GEO cost? (June 2025))
- The same source puts entry-level GEO agency packages at US$ 2,000 to 4,000 a month and comprehensive strategies at US$ 10,000 to 20,000 or more. (Optimising: How much does GEO cost? (June 2025))
- Google's AI Overviews had over 2 billion monthly users by July 2025, the audience a GEO budget is spent to reach. (Alphabet Q2 2025 earnings call)
- Google states that no extra technical requirement or paid placement is needed to appear in AI Overviews or AI Mode: a page must be indexed and eligible for a snippet. (Google Search Central: AI features and your website)
- easyIndex costs US$ 30 per website per month, with a 7-day free trial for one website. (easyIndex pricing)
What are the price ranges for GEO?
GEO spending falls into three categories, with very different costs and different people doing the work.
| Option | Published monthly cost | Who does the work |
|---|---|---|
| easyIndex | US$ 30 per website | Your coding agent, guided and checked by easyIndex |
| GEO and AI visibility tools | US$ 50 to 500 | You, from the tool's reports |
| GEO agencies | From about US$ 2,000 | The agency |
What drives the cost of GEO?
The cost depends mostly on who writes and publishes the pages:
- Number of pages and languages to produce
- Whether someone has to write and deploy the pages or only track mentions
- Technical fixes: robots.txt, structured data, sitemap, rendering
- How often results are measured and pages updated
Why does easyIndex cost less than an agency?
easyIndex costs less because the coding agent you already use writes the pages in your repository; easyIndex gives it one step at a time, audits each page, checks it live and measures AI visitors and crawler reads.
Is there anything I should never pay for in GEO?
Never pay for a promised citation or ranking: no one controls what AI assistants cite, and Google sells no placement in its AI features.
Common mistakes
- Paying for a tracking tool with no one to build the pages it says are missing.
- Paying anyone who promises a citation or a position in an AI answer.
- Comparing prices without counting who writes, publishes and maintains the pages.
- Buying a one-off audit and never measuring whether the fixes brought AI visitors.
How easyIndex solves it
easyIndex charges US$ 30 per website a month, with a 7-day free trial: your coding agent builds the pages over MCP, easyIndex audits each one, checks it live and measures AI visitors and AI crawler reads.
Frequently asked questions
Is GEO more expensive than SEO?
Most of the work is shared: both need indexed, clear pages. The GEO ranges above are what specialised tools and agencies charge for the AI side.
Can I do GEO for free?
The work itself is free if you write and check the pages yourself; what costs money is the time, the tooling and the measurement.
What does easyIndex include for US$ 30?
Every feature: the MCP connection, the audit of each page, the live check, AI visitor and crawler measurement and Search Console, per website a month.
Does a higher GEO budget guarantee citations?
No. No budget guarantees citations; it pays for more pages, checks and measurement.
Continue reading
- How much does easyIndex cost?
- How does easyIndex work, what do I need, and how long until results?
- GEO tool, SEO tool, agency or doing it yourself: which is right for my company?
- What is GEO (generative engine optimization)?
- How long does GEO take to show results?
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